Properly Optimizing WordPress Images for Google Image Search

📅 March 15, 2016 - Images are worth 1,000 words and they are worth even more to a website. With the right optimization, you can get your images listed high on the Google Image Search. This can lead to plenty of traffic. Here are some of the ways you can properly optimize your WordPress images.

Metadata in Dashboard

When you upload an image to WordPress (within a post or page) you get the opportunity to fill in metadata. This includes four sections: Title, Caption, Alt Text and Description. Each of these is important to your image optimization.

Title

Your image title will generate from however it's saved on your computer. However, it can be changed and should be, if the title on your computer isn't already in the right format. The image title should provide a keyword to describe the image.

Caption

You don't have to use an image caption to properly optimize it. However, if you want to use it, you should create a caption that will catch the attention of readers. It should also include a keyword from your page or post.

Alt Text

The Alt Text shows up when an image doesn't load properly or when you hover over it. It should include a keyword from your post or page and may match the title.

Description

Using the description section of the metadata will help you land higher on the Google Image Search. You can describe the image and use longer keyword phrases within it, as long as it remains relevant.

Optimizing with Plugins

Along with the metadata, WordPress users should use a few plugins to optimize images. There are several choices, which will help to make images load faster without losing any quality. You want to make sure you choose one of the plugins to help optimize the speed of your images or you may slow your site down by using a large number of images.

Another type of plugin, which you must have if you want to keep your site loading fast, is one making images formatted for mobile devices. Google will penalize you if your images don't show up correctly on mobile devices. Make sure you use the right plugin for this task, as well.

Image Relevance Matters

No matter what you do to optimize your images, they still need to make sense with the content. If you post a picture of balloons with a post about animals, it won't really fit. You cannot just take that image and use keywords from your post to optimize it for Google.

Make sure the images you choose are relevant for your content. Then, use the metadata to optimize the image by describing it with keywords from your post or page, while keeping everything relevant. It's actually better to naturally describe images than to worry about keywords compared to over optimizing or using non-relevant images.

If you optimize relevant images correctly, you can gain traffic from the Google Image Search. You will also gain better overall SEO and make it easier for your readers to digest your content.

Reads: 1246 | Category: General | Source: TheHN : The Hosting News

Want to add a website news or press release ? Just do it, it's free! Use add web hosting news!

Other news

📅 Mar 15, 2016 - DSM Technology Consultants Has New Member, Richard Nicholas - Mr. Richard Nicholas has just been announced as a new member of the DSM Technology Consultants. The managed cloud provider is headquartered in Lakeland, Florida and is known as one of the top cloud companies in Florida. They are working on extending their reach across the country.

They are using what is known as the “largest inland private cloud network” found in Florida to provide cloud services currently. These facilities are HIPAA, CJIS, SOC 1, SOC 2 and SSAE16 certified for public and private cloud networks.
.

📅 Mar 15, 2016 - Low Power Density, even with Huge Scale from Facebook Data Centers - Facebook launched its' first data center with the intent of building and designing it themselves. Now they have several data centers in rural Oregon have learned as they've gone along with the design.

They did open source some of the data center design innovations through the Open Compute Project. The design they use now provides more efficiency through disaggregation, which has allowed the company to scale without any increase to the power density.

The software and infrastructure teams have completely rethought the methods they use regularly to help keep the data centers low-density. This, along with the advances made with processors and other technology have helped Facebook do more wit

📅 Mar 15, 2016 - New State of the Cloud Ecosystem Survey Released - The first annual State of the Cloud and Service Provider Ecosystem Survey has been launched. This was done as a service to the Penton Technology event attendees, readers, exhibits and the IT industry. The survey will be done with partners, such as Structure Research and Cheval Capital.

Not every question will be answered within the survey, but it will try to explore the trends of the industry very thoroughly. The survey will address questions about the ecosystem of hosting and the growth of the industry.
.

📅 Mar 16, 2016 - Is your Data Center’s Airspace Secure from Drones? - During the keynote address from Adam Ringle at the Data Center World Global Conference in Las Vegas, he asked if the audience thought the person shooting this video had broken the law.

The person shooing the video of the secret Walmart facility didn't break any laws. The video shot from above the facility isn't a criminal act. However, it's a violation of the Federal Aviation Administration or FAA rules.

Ringle pointed out that Unmanned Aerial Systems now pose a threat to data center security. With a thermal camera attached to the drone, it's possible for a data center to be fully mapped using thermal imaging technology. There are many other threats Ringle outlined in the talk, as well.
.

📅 Mar 16, 2016 - Case Against WhatsApp May Signal the Future of Wiretapping - A recent case involving a Judge issuing a wiretap order brought up an issue US Justice Department officials are now debating privately. The wiretap order was issued, but no information was able to be collected due to the WhatsApp, according to the New York Times.

The case is not terror-related, but both WhatsApp and the Justice Department didn't comment. However, the Electronic Frontier Foundation decided to respond in a blog posts stating that this may be the next move in “the FBI's war against encryption.”
.

📅 Mar 16, 2016 - Since December, Let’s Encrypt Project Has Issued Over 1 Million Certificates - The Let's Encrypt free encryption project rolled out in December and has issues more than 1 million certificates since. They are now moving their clients to the Electronic Frontier Foundation (EFF), which will include a new name not announced just yet.

The public beta, automated, free and open certificate authority was launched by Internet Security Research Group and now protects 2.4 million domains. The program is set up to make it easy for website owners to use HTTPS, which will be an incentive soon from both Firefox and Chrome deciding to mark HTTP as insecure.
.