Nov, 2001 : Quova and Visa International Sign Partnership Agreement

📅 November 2, 2001 - Quova (quova.com), a leading of Internet intelligence services to online businesses, has announced a global strategic alliance with Visa International (visa.com). The agreement is designed to address the growing need for Internet infrastructure intelligence services and geolocation solutions for e-commerce and risk management applications.

As a supporter of Quova, Visa will look for opportunities to use Quova'sGeoPoint service to benefit Visa and its member banks, partners andmerchants. The relationship calls for the companies to work closely togetherto identify e-commerce, marketing and risk management applicationsthroughout Visa where Quova's geolocation technology will be applied.
"Visa is constantly looking to identify new technologies that may benefitthe payments and financial services industries," said Sarah Perry, seniorvice president, Strategic Alliances and Investments at Visa International."Quova's GeoPoint service is an excellent example of innovative technologythat is of value not just to Visa but to our members and merchantsworldwide."
Quova's GeoPoint service enables Web sites to identify in real-time thegeographic location of its visitors - with resolution levels from countrydown to city. GeoPoint is completely privacy-compliant, as it does not usecookies, profiles, registration data, or click-stream data to identify ortrack individuals. The service was designed from the ground up specificallyto meet the needs of the busiest Web sites and the most demandingapplications.
"We're very happy to be working with Visa," said Marie Alexander, Quovapresident and CEO. "Visa is a long-standing market leader and innovator inthe financial services arena, and we're proud to be taking part in thecompany's current corporate initiatives."

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