Jun, 2002 : Finnair and IBM Sign 10-Year, $400M Agreement

📅 June 28, 2002 - Technology giant IBM (IBM.com) announced on Thursday that it has signed an agreement with Finland's flag carrier airline Finnair Oyj (finnair.com), valued at $400 million over a period of 10 years.

Through the agreement, IBM will run Finnair's IT systems and develop new e-business applicatiosn to help the company become a leader in e-business. The areas of focus, says IBM, will include wireless check-in, e-ticketing and Internet and wireless ticket sales.
According to IBM, Finnair is leading the development of wireless Web commerce technology for the oneworld alliance, which includes eight leading airlines. IBM says the two companies will create an innovation center to incubate new e-business solutions, drawing on IBM's research and technology experience, and Finnair's airline industry experience.
"This relationship represents a significant departure from traditional IT outsourcing," said Joseph Benaroya, general manager, travel and transportation sector, IBM Europe. "It builds on Finnair's in-house capabilities, provides leading edge industry solutions and strengthens Finnair's competitive advantage in the global marketplace as well as IBM's airline industry expertise."

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