HostUp.se Start, € 5.90/mo. on Linux Shared

Start has been updated on April 27, 2026 (added July 3, 2019), Aggregate Rating (9 out of 10 from 2 reviews)

🔌 Hosted domains :	unlimited
🆓 free domains :	0
📌 Dedicated IPs :	0
💳 Payment Methods :	Credit / Debit / Prepaid CardsWire Transfer
🔨 Control Panel :	CPanel
🔧 Category :	BackupGreen HostingWordpressWebsite BuilderDDoS Protection
✍️ Support Options :	Help DeskLive Chat
🌏 Server Locations :	Sweden
⚑ Targeting :	SE
💰 Money-back guarantee :	14 days
🚀 Uptime :	99.99 %

See also initial Start plan location on their website!

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*📜 Plan description

📄 Editorial Review

HostUp is a Swedish hosting provider operated by Hostup AB, with its own hardware, network presence, and operational base in Älvsjö, Stockholm. The company was founded in 2019 by David Berndtsson, who remains CEO and principal owner. HostUp has a clearly local identity: they are 100% Swedish-owned, independent from venture-capital ownership, and focused on automation, self-service hosting, Swedish data location, and direct technical control.

The company is not limited to basic shared hosting. Their portfolio includes shared web hosting, WordPress hosting, WooCommerce hosting, VPS hosting, domain registration, DNS management, domain transfers, .se / .nu snapback, email-related tools, and API-based automation. The website is available in English and Swedish, while pricing can be viewed in EUR, USD, and SEK. Swedish tax handling is also clear, with VAT applied according to local rules.

Their shared hosting is based on cPanel, LiteSpeed, NVMe storage, CloudLinux, Imunify360 WAF / antivirus, free SSL certificates, MailChannels relay, Softaculous one-click installation, automatic HTTPS, Redis object cache, SSH/SFTP access, and multiple PHP versions. The shared hosting range scales from smaller website packages to larger accounts with more storage, RAM, CPU resources, databases, and email capacity. For users running WordPress or WooCommerce, HostUp adds a more application-focused setup with WordPress Toolkit, staging, caching, SSL protection, and store-oriented performance.

The VPS service is one of the strongest parts of HostUp’s offer. VPS plans are hosted in Sweden and use KVM virtualization, NVMe storage, Ceph 3-way replication, included backups, private VLAN support, routed IPv6, console access, BYO ISO, and a custom control panel with API access. The lineup begins with compact VPS plans and scales to large virtual machines with high CPU, RAM, storage, and bandwidth allocations. This makes HostUp suitable for websites, applications, development environments, game servers, VPN servers, databases, and other workloads where Swedish infrastructure is preferred.

Domain services are another important part of the company’s identity. HostUp is an accredited registrar for .SE and .NU, and their domain platform includes free DNS management, DNSSEC, registry-lock for .se and .nu, WHOIS privacy where supported, email forwarding, URL redirects, and DNS SmartCopy for easier transfers. Their .se / .nu snapback service is also useful for customers trying to secure expiring Swedish domain names, with payment required only after a successful catch.