Feb, 2017 : Alphabet Won’t Cover Globe with Internet Balloons


📅 - Alphabet Inc., the parent company of Google, announced some serious changes to its Project Loon plan on Thursday. Project Loon, an effort to eventually place broadband-emitting balloons in the skies over Earth that was first revealed in 2013, will now be scaled back in efforts to make the project profitable more quickly.

Alphabet executives said the program can begin using fewer balloons – as few as 10, 20, or 30. Instead of targeting the entire globe, the company will focus its efforts on regions without broadband access and aim to become a true commercial operation in the coming years. Astro Teller, head of X, the Alphabet arm in charge of Project Loon, noted: “We can now run an experiment with 10 or 20 or 30 balloons. The service has a much better chance of ultimately being profitable.”

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