Feb 24, 2009 : Sedo Buys Domain Parking Service

📅 February 24, 2009 - Online domain marketplace Sedo (sedo.com) announced on Tuesday it has acquired domain parking service RevenueDirect (revenuedirect.com) from domain registrar Dotster (dotster.com ), which will increase Sedo's North American market share.

Dotster recently expanded its user-community platform, providing companies with online communities and next-generation social networking at four new price points.

In addition to the acquistiion, Sedo also announced it has formed a strategic long-term partnership with Dotster.

As a result of the partnership, Sedo will benefit from the company's large inventory and strong registrar presence.

Meanwhile, RevenueDirect customers will be able to use Sedo's monetization engines to access the world's largest secondary market for buying and selling domain names.

By acquiring RevenueDirect, Sedo aims to use some of RevenueDirect's features, including its strong customization features, templates, and landers, while offering current RevenueDirect users a combination of monetization technology with more personalized support.

"Securing Dotster as a strategic partner is equally exciting for Sedo," says Tim Schumacher, CEO of Sedo. "It's tremendous for Sedo to become Dotster's preferred domain monetization and sales partner, which will deliver huge advantages to existing RevenueDirect customers while increasing the value of its sizeable domain name portfolio. The great synergies between our two companies make this a strategic move for both organizations, and further demonstrate a core Sedo business strategy, to establish strong partnerships with top-tier registrars. It also illustrates that Sedo continues to expand, despite the global economic downturn, and is poised to become an even stronger competitor within the market."

Sedo is an online marketplace for buying and selling domain names and websites, with more than 15 million listings.

The company achieved record sales for its signature GreatDomains auctions held in November and December.

Reads: 2568 | Category: General | Source: TheWHIR : Web Host Industry Reviews
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Company: Dotster

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