May, 2002 : Ensim Employs Soffront CRM Software Solution
📅 - Customer relationship management solution developer Soffront Software Inc. (soffront.com) announced on Wednesday that Web hosting automation provider Ensim Corporation (ensim.com) has deployed Soffront CRM to help improve its customer service, sales automation and defect tracking capabilities.
"We were looking for a feature-rich and flexible CRM solution to provide the highest levels of self service, customer ticketing and knowledge-base functions on our Web site," says Jim Macellaro, director of IT at Ensim Corporation. "We were also looking for a product that would enable us to combine all of our separate databases--defect tracking, sales force automation, and customer ticketing--into a single, effective, and easy-to-use database."
Ensim says it assembled a detailed list of criteria before selecting its CRM software, weighing each need against importance. Soffront CRM topped Ensim's list of providers.
Soffront says that three features in particular were essential to Ensim's decision. Because the Soffront CRM software is completely Web-based, it allows Ensim's customers, partners and employees from around the world immediate access to the company's key information through a Web browser. Because of the Soffront software's flexibility and ease of customization, end users are able to configure it according to their preferences. And Soffront's CRM is an integrated solution for sales, customer service and defect tracking. The integration eliminates the need for Ensim to write interfaces between modules.
"Soffront CRM is built from the ground up to take advantage of the latest technology," says Satish Kumar, Soffront CRM Product Marketing Manager. "Many of our competitors have web-enabled CRM software that is in reality a 'patch job.' It allows them to claim functionality that may exist, but in a much less robust form. We are pleased that Ensim is satisfied with the performance and price of our CRM solution.?
"We were looking for a feature-rich and flexible CRM solution to provide the highest levels of self service, customer ticketing and knowledge-base functions on our Web site," says Jim Macellaro, director of IT at Ensim Corporation. "We were also looking for a product that would enable us to combine all of our separate databases--defect tracking, sales force automation, and customer ticketing--into a single, effective, and easy-to-use database."
Ensim says it assembled a detailed list of criteria before selecting its CRM software, weighing each need against importance. Soffront CRM topped Ensim's list of providers.
Soffront says that three features in particular were essential to Ensim's decision. Because the Soffront CRM software is completely Web-based, it allows Ensim's customers, partners and employees from around the world immediate access to the company's key information through a Web browser. Because of the Soffront software's flexibility and ease of customization, end users are able to configure it according to their preferences. And Soffront's CRM is an integrated solution for sales, customer service and defect tracking. The integration eliminates the need for Ensim to write interfaces between modules.
"Soffront CRM is built from the ground up to take advantage of the latest technology," says Satish Kumar, Soffront CRM Product Marketing Manager. "Many of our competitors have web-enabled CRM software that is in reality a 'patch job.' It allows them to claim functionality that may exist, but in a much less robust form. We are pleased that Ensim is satisfied with the performance and price of our CRM solution.?
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