May 1, 2006 : TelecityRedbus Reports Internet Use
📅 - According to a report released Friday by European data center service provider TelecityRedbus (telecityredbus.com), just over half of UK Internet users say they have any loyalty to any online brand, while 9 out of 10 are unwilling to give a Web site more than three chances to load.
The report found that the top three reasons for moving to an alternative Web site are poor customer service, with 70.8 percent; slow loading time, with 68.9 percent; and non-delivery on items ordered, at 68.5 percent.
The research, commissioned by TelecityRedbus and independently conducted by UK market research company Tickbox, is taken from the findings of a survey of more than 2000 people in March 2006. The results show a detailed overview of the surfing habits of the UK's online population and illustrate just how integral a functioning and available Web site is to an online business' reputation and its revenue.
"The typical online business is competing against a vast number of alternative suppliers in a global marketplace," says Mike Tobin, CEO of TelecityRedbus. "Compounding this is the fact that today's online consumers are more Internet savvy than ever before. This research demonstrates unequivocally that ‘on-demand' functionality is crucial to success - they are not prepared to wait or give a company another chance if they feel failed by its online shop window."
The report found that the top three reasons for moving to an alternative Web site are poor customer service, with 70.8 percent; slow loading time, with 68.9 percent; and non-delivery on items ordered, at 68.5 percent.
The research, commissioned by TelecityRedbus and independently conducted by UK market research company Tickbox, is taken from the findings of a survey of more than 2000 people in March 2006. The results show a detailed overview of the surfing habits of the UK's online population and illustrate just how integral a functioning and available Web site is to an online business' reputation and its revenue.
"The typical online business is competing against a vast number of alternative suppliers in a global marketplace," says Mike Tobin, CEO of TelecityRedbus. "Compounding this is the fact that today's online consumers are more Internet savvy than ever before. This research demonstrates unequivocally that ‘on-demand' functionality is crucial to success - they are not prepared to wait or give a company another chance if they feel failed by its online shop window."
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URL source: http://www.thewhir.com/marketwatch/050106_TelecityRedbus_Reports_Internet_Use.cfm
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