Feb, 2011 : ViaWest Hires Vice President of Marketing
📅 - Company taps Laurel Burton to lead its efforts in brand awareness.
ViaWest, a provider of managed hosting solutions, yesterday announced the hiring of Laurel Burton as Vice President of Marketing. The company says that in this role, Burton will spearhead marketing, lead generation, and branding for its five state footprint, including major markets such as Denver, Dallas, Salt Lake City, Portland, Austin, and Las Vegas. It is aggressively growing both organically and through strategic acquisitions, having added 12 data center facilities since 2008. The hiring of Burton to lead the company's marketing efforts clearly communicates its focus on continued market share expansion.
It mentions that previously, Burton managed the Enterprise Acquisition Marketing Group for Qwest Communications, where she guided Qwest Communications' efforts in the growth of business services. Burton is a graduate of the University of Colorado at Boulder, where she received both a MBA and a Master's in Telecommunications Engineering.
"We are very excited to welcome Laurel to the team," said Paul Gerrard, ViaWest's EVP of Sales & Marketing. "Laurel has a wealth of industry-related experience and a keen understanding of our strategic goals." Paul continued, "With our aggressive growth plan, I fully expect Laurel's efforts to have a profound influence on the company's success in 2011 and beyond."
ViaWest, a provider of managed hosting solutions, yesterday announced the hiring of Laurel Burton as Vice President of Marketing. The company says that in this role, Burton will spearhead marketing, lead generation, and branding for its five state footprint, including major markets such as Denver, Dallas, Salt Lake City, Portland, Austin, and Las Vegas. It is aggressively growing both organically and through strategic acquisitions, having added 12 data center facilities since 2008. The hiring of Burton to lead the company's marketing efforts clearly communicates its focus on continued market share expansion.
It mentions that previously, Burton managed the Enterprise Acquisition Marketing Group for Qwest Communications, where she guided Qwest Communications' efforts in the growth of business services. Burton is a graduate of the University of Colorado at Boulder, where she received both a MBA and a Master's in Telecommunications Engineering.
"We are very excited to welcome Laurel to the team," said Paul Gerrard, ViaWest's EVP of Sales & Marketing. "Laurel has a wealth of industry-related experience and a keen understanding of our strategic goals." Paul continued, "With our aggressive growth plan, I fully expect Laurel's efforts to have a profound influence on the company's success in 2011 and beyond."
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