Aug, 2010 : Connectria Consolidates REDPLAID Managed Hosting Division

📅 August 23, 2010 - Launches new web site and positioning under Connectria Hosting.

Connectria Corporation, a complex and managed hosting provider, today announced that it has consolidated its REDPLAID Managed Hosting Division under the parent brand, Connectria Hosting. The company adds that along with the brand consolidation, it has launched a redesigned web site (connectria.com) that represents the combined offers of the company and REDPLAID, as well as a more content rich experience for the visitor.

It articulates that launched in 2006, REDPLAID Managed Hosting ("REDPLAID") targeted small to mid-sized organizations that wanted secure and reliable Windows & Linux hosting solutions with a wide range of managed services. REDPLAID leveraged the company's experience in delivering highly reliable and secure solutions that it had built for companies like Deutsche Bank and IBM. These solutions were packaged into standardized offerings that could meet the needs of a wide audience at very attractive prices. Since its inception, REDPLAID's business grew exponentially, providing a complementary offer to its parent, the company, whose focus has been providing complex hosting solutions for large enterprises.

"Given the growth we're seeing and the emergence of cloud computing in our business, this is the right time to consolidate our brands," noted Connectria President and CEO, Rich Waidmann. "With the exception of our customers and partners, Connectria has been a well kept industry secret. As we look to increase our marketing efforts to fuel further growth, it made sense to unify our brands. We are confident a single brand will create more economies of scale in our marketing efforts, and provide greater clarity surrounding Connectria's Hosting Solutions."