mrt 23, 2009 : 123-reg Offers Free Google Analytics

📅 maart 23, 2009 - UK domain registrar and web hosting provider 123-reg (123-reg.co.uk 👉 Totaal aantal beoordelingen: 141
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👈 Officiële Antwoorden: 0) announced on Monday it has partnered with Google (http://www.google.com) and Clickstream Technologies (http://www.clickstream.com) to offer a free Google Analytics service to all its web hosting and InstantSite customers.

The service is designed to help businesses more effectively manage their Google AdWords budget, as well as providing more information on other online marketing activities.

123-reg customers can use Google Analytics to find out which visitors convert into customers and link Analytics with AdWords to see which keywords are generating the best return-on-investment.

Google Analytics offers detailed reporting on how visitors interact with a site, including how they found the site, the length of time spent on each page and, for those that don't become customers, where they dropped out of the purchase process.

123-reg customers can use this information to improve site usability and performance.

The company has also deployed Clickstream's Datasherpa Solutions Platform to automatically add tracking tags to web pages.

This enables users with limited technical resources to benefit from Google Analytics without investing additional time and resources to manually implement tagging on each page.

"This free tool opens up Google Analytics for people who don't necessarily have the technical know-how to do the manual implementation otherwise required," says Thomas Vollrath, managing director at 123-reg. "It is perfect for online businesses who want to analyse their website's visitors and increase conversions without vast time, money or technical investment."

123-reg offers its hosting plan customers, as well as those who spend £25 or more on domain names, with free vouchers to try out AdWords.